TVadSync and Ranker Announce Groundbreaking Data Deal to Optimize Campaign Outcomes for Entertainment Brands
TVAdSync and Ranker have partnered on a commercial data license agreement that will leverage viewer sentiment data to create laser-focused, highly effective programmatic ad campaigns for leading entertainment brands and streaming video platforms. Ranker Insights is powered by over 1.3 billion fan votes and will give TVadSync access to a valuable targeting layer to reach highly specific audiences based on their favorite movies, shows, celebrities and more.